Neue Luxury is a global dialogue on luxury in the 21st century.

Neue Luxury

Luxury

Experiences

DOLCE&GABBANA

Private bespoke design and fitting
LAKE COMO GRAND TOUR

A supercar experience like no other
MODA OPERANDI

The ultimate personal shopping experience
FESTIVAL DE CANNES

Red Carpet Experience

DINNER BY HESTON

Superyacht under the stars (Sydney, Australia)
ANNA WINTOUR

A private audience with fashion royalty
PARIS FASHION WEEK

The most prestigious fashion event in the world
GIAMPIERO BODINO
PRIVATE COMMISSION

Create a bespoke objet d’art

HAMILTON

The ultimate broadway experience
PRIVATE ISLAND DINING

A unique and intimate gastronomic experience
EXOTIC EAST AFRICA

An unrivalled adventure through Kenya and Northwestern Rwanda by private jet
JAEGER-LECOULTRE

Haute Horologerie

JOHAN VAN MULLEM

An unforgettable afternoon of art and discovery.
INTERNATIONAL SPACE STATION

See the world as it was made to be seen.
MCLAREN

The ultimate Arctic experience
LOUVRE ABU DHABI

Private tour and VIP Exhibition Launch

VERSACE

Haute couture private presentation
THE GRAMMY AWARDS

The ultimate insider’s experience
NEW YORK FASHION WEEK

A world of fashion, glamour and style.
ABU DHABI GRAND PRIX

The pursuit of perfection

GUCCI

Private viewing and shopping experience
HELI SKI FROM A SUPERYACHT

The ultimate luxury heli-skiing experience
DINNER BY HESTON

Private residence experience (Australia)
THE MET GALA

A world without comparison or equal

MUSÉE YVES SAINT LAURENT

A Marrakech pilgrimage
HELI SKI DAY EXPERIENCE

From London to Sion
LAMBORGHINI

A private tour with Stefano Domenicali
THE LAND OF FIRE AND ICE

Ultimate Iceland

L'ART DE VIVRE

From Paris to Provence
FERRARI TOUR
WITH PIERO FERRARI

An intimate and rare experience
ACADEMY AWARDS

Discover a world of glamour & celebrity
LONDON FASHION WEEK

Creative, glamorous and bursting with energy

ON TOP OF THE WORLD

Experience the world’s most northern heli-skiing
GOLDEN GLOBE AWARDS

A world of excitement, glamour and celebrity.
SPACEWALK

Become the first private citizen to walk in space
DIANE VON FURSTENBERG

A private audience

MONACO GRAND PRIX

Superyacht experience
LEONARDO DA VINCI’S
THE LAST SUPPER

Private viewing
AUSTRALIA BY PRIVATE JET

Discover one of the world’s last true frontiers
MILAN FASHION WEEK

One of the world’s great fashion spectacles

DINNER BY HESTON

Superyacht under the stars (Whitsunday Islands, Australia)

FILM

TIM GURNER

The suite life
NICOLA FORMICHETTI

From the faculty of misfits
Mike Amiri

Appetite for destruction
ROB MILLS

Searching for surprises

JERRY LORENZO

Influence & process
KOICHI TAKADA

Nature and materiality

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