Neue Luxury is a global dialogue on luxury in the 21st century.

Neue Luxury

Luxury

EXPERIENCES

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MONACO GRAND PRIX

Superyacht experience
L'ART DE VIVRE

From Paris to Provence
LEONARDO DA VINCI’S
THE LAST SUPPER

Private viewing
ON TOP OF THE WORLD

Experience the world’s most northern heli-skiing

MUSÉE YVES SAINT LAURENT

A Marrakech pilgrimage
DINNER BY HESTON

Superyacht under the stars (Whitsunday Islands, Australia)
JAEGER-LECOULTRE

Haute Horologerie
SPACEWALK

Become the first private citizen to walk in space

DINNER BY HESTON

Private residence experience (Australia)
VERSACE

Haute couture private presentation
INTERNATIONAL SPACE STATION

See the world as it was made to be seen.
LAKE COMO GRAND TOUR

A supercar experience like no other

EXOTIC EAST AFRICA

An unrivalled adventure through Kenya and Northwestern Rwanda by private jet
JOHAN VAN MULLEM

An unforgettable afternoon of art and discovery.
HELI SKI FROM A SUPERYACHT

The ultimate luxury heli-skiing experience
DIANE VON FURSTENBERG

A private audience

PARIS FASHION WEEK

The most prestigious fashion event in the world
LOUVRE ABU DHABI

Private tour and VIP Exhibition Launch
DINNER BY HESTON

Superyacht under the stars (Sydney, Australia)
PRIVATE ISLAND DINING

A unique and intimate gastronomic experience

DOLCE&GABBANA

Private bespoke design and fitting
GIAMPIERO BODINO
PRIVATE COMMISSION

Create a bespoke objet d’art
MODA OPERANDI

The ultimate personal shopping experience
NEW YORK FASHION WEEK

A world of fashion, glamour and style.

THE LAND OF FIRE AND ICE

Ultimate Iceland
ANNA WINTOUR

A private audience with fashion royalty
ACADEMY AWARDS

Discover a world of glamour & celebrity
LONDON FASHION WEEK

Creative, glamorous and bursting with energy

GUCCI

Private viewing and shopping experience
MILAN FASHION WEEK

One of the world’s great fashion spectacles
FERRARI TOUR
WITH PIERO FERRARI

An intimate and rare experience
HELI SKI DAY EXPERIENCE

From London to Sion

MCLAREN

The ultimate Arctic experience
THE MET GALA

A world without comparison or equal
LAMBORGHINI

A private tour with Stefano Domenicali
ABU DHABI GRAND PRIX

The pursuit of perfection

GOLDEN GLOBE AWARDS

A world of excitement, glamour and celebrity.
THE GRAMMY AWARDS

The ultimate insider’s experience
HAMILTON

The ultimate broadway experience
AUSTRALIA BY PRIVATE JET

Discover one of the world’s last true frontiers

FESTIVAL DE CANNES

Red Carpet Experience

NEUE LUXURY TV 1 |

KOICHI TAKADA

Nature and materiality
Mike Amiri

Appetite for destruction
JERRY LORENZO

Influence & process
FLAVIO MANZONI

Intuition and serendipity

NICOLA FORMICHETTI

From the faculty of misfits

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