Neue Luxury is a global dialogue on luxury in the 21st century.

Neue Luxury

Luxury

Experiences

ACADEMY AWARDS

Discover a world of glamour & celebrity
ANNA WINTOUR

A private audience with fashion royalty
SPACEWALK

Become the first private citizen to walk in space
MILAN FASHION WEEK

One of the world’s great fashion spectacles

HELI SKI FROM A SUPERYACHT

The ultimate luxury heli-skiing experience
PRIVATE ISLAND DINING

A unique and intimate gastronomic experience
DOLCE&GABBANA

Private bespoke design and fitting
L'ART DE VIVRE

From Paris to Provence

INTERNATIONAL SPACE STATION

See the world as it was made to be seen.
GIAMPIERO BODINO
PRIVATE COMMISSION

Create a bespoke objet d’art
EXOTIC EAST AFRICA

An unrivalled adventure through Kenya and Northwestern Rwanda by private jet
MUSÉE YVES SAINT LAURENT

A Marrakech pilgrimage

LAKE COMO GRAND TOUR

A supercar experience like no other
LOUVRE ABU DHABI

Private tour and VIP Exhibition Launch
JAEGER-LECOULTRE

Haute Horologerie
FESTIVAL DE CANNES

Red Carpet Experience

DINNER BY HESTON

Private residence experience (Australia)
DINNER BY HESTON

Superyacht under the stars (Whitsunday Islands, Australia)
HAMILTON

The ultimate broadway experience
MCLAREN

The ultimate Arctic experience

MODA OPERANDI

The ultimate personal shopping experience
LONDON FASHION WEEK

Creative, glamorous and bursting with energy
LEONARDO DA VINCI’S
THE LAST SUPPER

Private viewing
THE GRAMMY AWARDS

The ultimate insider’s experience

ON TOP OF THE WORLD

Experience the world’s most northern heli-skiing
FERRARI TOUR
WITH PIERO FERRARI

An intimate and rare experience
DINNER BY HESTON

Superyacht under the stars (Sydney, Australia)
MONACO GRAND PRIX

Superyacht experience

AUSTRALIA BY PRIVATE JET

Discover one of the world’s last true frontiers
JOHAN VAN MULLEM

An unforgettable afternoon of art and discovery.
GOLDEN GLOBE AWARDS

A world of excitement, glamour and celebrity.
NEW YORK FASHION WEEK

A world of fashion, glamour and style.

GUCCI

Private viewing and shopping experience
THE LAND OF FIRE AND ICE

Ultimate Iceland
LAMBORGHINI

A private tour with Stefano Domenicali
DIANE VON FURSTENBERG

A private audience

PARIS FASHION WEEK

The most prestigious fashion event in the world
THE MET GALA

A world without comparison or equal
HELI SKI DAY EXPERIENCE

From London to Sion
VERSACE

Haute couture private presentation

ABU DHABI GRAND PRIX

The pursuit of perfection

FILM

KOICHI TAKADA

Nature and materiality
NICOLA FORMICHETTI

From the faculty of misfits
ROB MILLS

Searching for surprises
Mike Amiri

Appetite for destruction

JERRY LORENZO

Influence & process
TIM GURNER

The suite life

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