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Superblue, the groundbreaking new venture dedicated to producing, presenting, and engaging audiences with experiential art, today opens its first highly-anticipated center in Miami, Florida – offering visitors of all ages unprecedented access to a dynamic range of large-scale experiential artworks and iconic installations. Superblue’s inaugural program, Every Wall Is a Door, features the debut of a new immersive environment by Es Devlin, a transcendent digital experience by teamLab, and an enveloping light-based Ganzfeld work by James Turrell. Upon entrance to Superblue Miami, visitors encounter Amsterdam-based artist studio DRIFT’s kinetic installation titled Meadow. Representing artists working across the spectrum of experiential art, Superblue Miami’s installations offer visitors an unparalleled opportunity to be transported to an array of new worlds in a single visit.

Superblue Cofounder and CEO Mollie Dent-Brocklehurst said, “Superblue is at the forefront of how we experience immersive art. The artists inaugurating it offer a glimpse into a new world and a completely new experience. We’re looking forward to welcoming the public to immerse themselves in the new worlds these artists have created.”

Located in Miami’s Allapattah neighborhood directly across from the Rubell Museum, Superblue transforms an unused 50,000 square foot industrial building into a centrally located cultural resource for the South Florida community and visitors to the region. Featuring more than 30,000 square feet of flexible installation space, Superblue Miami was conceived for the presentation of large-scale works that immerse and engage visitors as part of the art experience. Additionally, the venue includes a 5,000-square-foot flexible programming and events space to support Superblue’s robust year-round program of talks, performances, workshops, family programs, as well as event rentals; and a shop featuring artist-inspired items. Blue Rider, an outdoor cafe offering a Mediterranean and European inspired menu, will open soon.

Es Devlin: Forest of Us
Forest of Us takes as its starting point the striking visual symmetries between the structures within us that allow us to breathe and the structures around us that make breathing possible: the bronchial trees that exchange oxygen for carbon dioxide within our lungs and the trees which exchange carbon dioxide for oxygen within our environment. The work begins as a film. The screen surface is periodically perforated, allowing viewers to walk through the film into a mirror maze. Devlin’s use of the mirror maze draws on her reading of contemporary eco-philosophers who use the “hall of mirrors” as a metaphor for the glimmering feedback loops of human design that enchant our gaze so seductively, we lose awareness of our symbiotic connection to rest of the biosphere.

teamLab: Between Life and Non-Life
Bringing together new and recent projects by teamLab in one all-encompassing experience, this suite of interconnected artworks takes audiences on an exploration of the ambiguity between living and non-living states of being and the relationship between humanity and the natural world. The installation is the culmination of the collaborative practice of teamLab, an interdisciplinary collective of artists, programmers, engineers, CG animators, mathematicians, and architects that aims to transcend boundaries of perception, demonstrate the continuity of time, and explore the relationship between the self and the world.

James Turrell: AKHU
A forefather of the experiential art movement, James Turrell engages viewers with the limits of human perception. Emblematic of the artist’s investigation into perceptual phenomena through the exploration of light, volume, and scale, Ganzfeld works such as AKHU bring viewers into the powerful, felt experience of light itself. Ganzfelds are large-scale installations that immerse visitors in a room of monochrome lighting, in which the dimensions of space are sensed before light moves to a complete dissolve. With no object on which to focus their vision, visitors experience a change in depth perception and possibly a feeling of disorientation.

SUSPENSION: Meadow by DRIFT
Meadow, a kinetic installation by DRIFT, is the first installment of Superblue Miami’s Suspension program that elicits disbelief and provokes engagement with the ordinary environment, rendered extraordinary.  DRIFT is a multidisciplinary studio founded by Lonneke Gordijn and Ralph Nauta creating experiential sculptures, installations, and performances. Meadow is a poetic, upside-down landscape evoking the impermanence of nature and the sense of wonder that comes from being immersed in it. The installation enacts an ever-changing performance of mechanical flowers in perpetual bloom. Meadow is the result of the artists’ investigation of how an inanimate object can mimic the subtle changes in nature.

For more visit: superblue.com

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