Neue Luxury is a global dialogue on luxury in the 21st century.

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Sixteen Jones

Sixteen Jones, the 11-year-old daughter of South African rap-rave duo Die Antwoord, was front row at the Alexander Wang Spring/Summer 2017 show. Dressed in white and wearing ¥o-Landi’s trademark white eye make-up, Jones’ look was cool girl chic. Considering Jones’ parentage, we can be assured there is a lot more to come.

Alessandro Michele

Since being appointed creative director at Gucci, Alessandro Michele has infused the brand with his quirky sensibilities and eccentricity. His 2018 Cruise collection, replete with slogans “Guccy”, “Guccification” and “Guccify Yourself” and use of unconventional colour and fabric combinations attests to this. This outré designer has everyone on their toes in anticipation of what is next.

Zoë Kravitz

Actress, singer and model, Zoë Kravitz is at the vanguard of fashion. With her much admired style and star power, it is no coincidence that she has been selected as a muse for Yves Saint Laurent Beauty. Kravitz’s flair and propensity to be ahead of the trend has garnered her a mass following.

Frances Bean Cobain

Born into rock music royalty, Frances Bean Cobain has chosen a different path to follow. Working as a visual artist and model—most recently seen as the face of Marc Jacobs’ Spring/Summer 2017 campaign—Cobain is leaving her own indelible mark on the world.

B. Åkerlund

Swedish costume designer B. Åkerlund’s signature look may be considered “over-the-top”, but this is precisely what has seen her rise in the film, fashion and music industries. Armed with an impressive client list—Madonna, Lady Gaga, Rihanna—B. Åkerlund’s zeal and unique vision allows her to propel her clients into the realms of iconoclasm.

Doug Abraham

Adidas, Dior, Barney’s New York, Courrèges and Calvin Klein are just some of the names Doug Abraham has developed his thought-provoking photo collages for. Splicing and reworking iconic fashion imagery, Abraham’s intent is to force the viewer to re-examine concepts of beauty and taste, and then engage with them through a new lens. The work captured an avid audience, but has since been banned from Instagram.


At the age of 28 and with a six-year career behind him, A$AP Rocky has collaborated with some of the industry’s most celebrated artists—Drake, Rihanna, Usher, Chris Brown, Kendrick Lamar. His 2001 Live.Love.A$AP. debut mixtape was received to critical acclaim, launching him into the spotlight. Most recently he has appeared in the Dior Homme Spring/Summer 2017 campaign.

Neue Luxury • Issue 8 • Fashion • Feature • BY Maryanne Stanic SHARE

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