TIFFANY & CO. OPENS FIRST POP-UP STORE IN AUSTRALIA
The store showcases an innovative and distinctive retail experience that encourages interaction and self-expression. With Tiffany style and a unique contemporary look, the new Tiffany & Co. pop-up incorporates the trademark Tiffany Blue® throughout, as well as a MakeIt#MyTiffany personalisation styling bar, and a Tiffany Fragrance ‘vending machine’.
The product assortment will highlight Tiffany’s vast personalisation and customisation capabilities with individual engraving and embossing offered on site. Clients will have the opportunity to have personal sketches engraved onto an assortment of products. The iconic collections on display will include: Tiffany T, Tiffany Tags, Return to Tiffany®, Home & Accessories, among others.
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"Melbourne’s Tiffany & Co. pop-up will highlight the incredible range of personalisation and customisation Tiffany offers. We are thrilled to provide this unique Tiffany experience to customers at Emporium and embrace the spirit of giving this Christmas season and beyond," said Glen Schlehuber, vice president and managing director of Tiffany & Co. Australia & New Zealand. The Tiffany & Co. pop-up is 85 square metres, and is planned to be open for approximately six months.
Neue Luxury • Fine jewellery & watches • News • BY Neue Luxury SHARE
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